About the project
Morris & Young’s site was outdated and not responsive. I rebuilt it in Webflow as a simple one page landing page that clearly explains who they are, what they do, why clients choose them, their process, network logos, press, and direct links to instrumental and vocal music databases. I also built a small dashboard that converts incoming cue sheets into the standardized format they use for BMI and ASCAP submissions.
Goals
- Replace a dated, non responsive site with a clean, mobile first page that loads fast
- Present value, process, clients, and press in a single scroll with clear CTAs
- Link directly to the instrumental and vocal catalogs
- Eliminate manual cue sheet reformatting with a repeatable converter
- Preserve or improve search and analytics
Project execution
What I built
- One page site in Webflow - concise sections for who, what, why, process, trusted brands, recognition, press, and catalog links
- Component library - reusable hero, logo grid, process steps, testimonial or press cards, CTA
- CMS - press and recognition as collections for easy updates
- Performance and accessibility - optimized images, conservative animations, keyboard checks
- Analytics - GA4 events on primary CTAs and catalog links
- Cue sheet converter dashboard - a small web UI that accepts uploads and returns a standardized CSV using a Python script
Migration approach
- Content audit and rewrite into a single narrative that fits a one page IA
- Build in Webflow with a style guide and tokens for color and type
- Tag Manager and GA4 wired for CTAs and catalog clicks
- Python CLI wrapped by a simple dashboard to handle uploads and downloads
Project results
Outcomes
- Modern, mobile first site that communicates value quickly and points directly to catalogs
- Faster updates in Webflow with no developer handoff for typical edits
- Cue sheet conversion reduced to a self serve upload and download flow
- Fewer errors and less back and forth on BMI and ASCAP submissions
What comes next
- Add a lightweight gallery of selected placements and recent press
- Optional multi section version for SEO where needed while keeping the one page flow
- Versioning and templates for the cue converter to handle more source formats
Why this works for Morris & Young
- One page that does the essentials well, loads fast, and routes users to the catalogs
- A self serve tool that removes manual spreadsheet work and reduces submission risk
- Lower ongoing maintenance with Webflow and a simple, testable Python core for conversions
